Medical Conference & Trade Exhibition - Primary Care & General Practice Trade Show

General Practice Conference & Exhibition (GPCE) Melbourne 2026 - Australia's Leading Primary Care Event

This exhibition has already taken place.

Dates
Venue and location
Melbourne Convention and Exhibition Centre (MCEC), Melbourne, Victoria, AustraliaMelbourne Convention and Exhibition Centre (MCEC), Convention Centre Place, South Wharf, Melbourne VIC 3006, AustraliaView venue & map: Melbourne Convention and Exhibition Centre (MCEC)
General Practice Conference & Exhibition (GPCE) Melbourne 2026 - Australia's Leading Primary Care Event — Melbourne, Victoria, Australia

About this exhibition

The General Practice Conference & Exhibition (GPCE) Melbourne 2026 is Victoria's leading event for primary healthcare professionals, held 31st July - 2nd August 2026 at Melbourne Convention and Exhibition Centre. GPCE is widely recognised as one of the most important educational conferences and exhibitions on the general practice calendar where GPs and healthcare professionals come to discover the latest medical innovations, learn about novel approaches to care through RACGP accredited CPD education, and interact with industry leaders and peers. GPCE welcomes all healthcare professionals working in or with an interest in primary care including General Practitioners, Nurses, Practice Managers, GP Registrars, and Allied Health Professionals. The event provides an opportunity to unlock up to 41 CPD (Continuing Professional Development) hours across all three CPD activity types - 19 on-site hours and 22 hours of pre and post online learning. GPCE Melbourne is designed by GPs to deliver relevant, practical and implementable clinical updates across 3 valuable days. The event celebrates 30 years of the General Practice Conference & Exhibition series. The conference features a comprehensive education program with 7 Deeper Dive clinical Advanced Courses, 15 Education sessions, Daily Keynote Sessions, CPR refresher included, complimentary showbag, speaker notes access, CPD certificate, passport competition access, and meals & refreshments. The exhibition floor showcases hundreds of leading healthcare companies and medical suppliers demonstrating the latest medical products, treatments and innovations relevant to General Practice and primary care. Expected attendance: 1,600+ healthcare professionals. The event attracts the largest concentration of Australian GPs annually and is recognized as one of Australia's premier primary care events.

Exhibitor profile

Hundreds of Leading Healthcare Companies showcasing products and services including: Pharmaceutical Companies | Medical Device Manufacturers | Healthcare Equipment Suppliers | Medical Consumables Providers | Diagnostic Service Providers | Pathology Services | Medical Instruments & Equipment | Telehealth & Practice Management Software | Patient Management Systems | Electronic Health Record (EHR) Systems | Medical Technology Companies | Medical Supplies & Consumables | Health Insurance Providers | Medical Training Organizations | Medical Publishing & Education Providers | Professional Services (Legal, Accounting for Medical Practices) | Healthcare IT Solutions | Medical Practice Support Services | Allied Health Equipment & Supplies | Complementary Medicine Suppliers | Nutraceuticals & Nutritional Supplements | Business Services for Medical Practices | Recruitment & Staffing Services | Practice Finance & Banking Services | Medical Professional Development | Healthcare Associations & Organizations

Visitor profile

Expected 1,600+ Healthcare Professionals including: General Practitioners (GPs) | GP Registrars & Trainees | Primary Care Physicians | Practice Managers | Clinic Administrators | Nurses & Registered Nurses | Nurse Practitioners | Practice Nurses | Allied Health Professionals | Physiotherapists | Occupational Therapists | Psychologists | Dietitians | Pharmacists | Healthcare Student | Medical Students & Trainees | Healthcare Researchers | Government Health Officials | Health Sector Decision-Makers | Medical Device Representatives | Pharmaceutical Representatives | Healthcare Technology Providers | Medical Educators | Professional Development Officers | Healthcare Consultants | Medical Practice Owners | Clinic Owners | Health Service Managers | Insurance Professionals | Media & Healthcare Journalists | Healthcare Industry Leaders | Exhibitors & Solution Providers

About the organiser

The General Practice Conference & Exhibition (GPCE) is organized by RX Australia (RX Global), a leading global events and exhibition company. RX Global is part of RELX Group, a multinational information and analytics company. RX Global specializes in creating industry-leading events and exhibitions across multiple sectors including healthcare, technology, and professional services. The organization is committed to delivering high-quality, independent clinical education through accredited CPD programs. RX Australia has established GPCE as Australia's premier primary care event, held annually in multiple cities (Sydney, Melbourne, Brisbane, Perth) across Australia. The organization partners with The Royal Australian College of General Practitioners (RACGP) for CPD accreditation, ensuring all education meets professional standards. RX is committed to sustainability and is a founding member of the Net Zero Carbon Events pledge, committed to achieving net zero carbon emissions by 2040 with 50% reduction target by 2030. The organization places emphasis on inclusion and diversity, creating welcoming and equitable events for all participants. RX Global operates 350+ events annually across 41 industry sectors and has presence in 25 countries. GPCE represents the company's commitment to supporting healthcare professionals in Australia through quality education, networking, and access to latest innovations in primary care and general practice.

Speakers

Diverse team of expert speakers and healthcare thought leaders including: GPs and GP specialists | Keynote presentation leaders | Clinical educators | Medical researchers | Healthcare experts covering various medical disciplines | Advanced course facilitators (e.g., T2D specialists, Advanced Course Leaders) | Industry thought leaders | Medical opinion leaders | Exhibitor presenters showcasing latest innovations | Plus 1,600+ GPs and healthcare professionals attending as delegates and peer educators

Sessions

Comprehensive Education Program featuring: 7 Deeper Dive Clinical Advanced Courses | 15 Education Sessions | Daily Keynote Sessions | CPR Refresher Training | Practical Activations | Hands-on Learning Sessions | Medical Innovation Showcases | Peer Networking Sessions | Interactive Exhibitions | Specialist Topic Seminars | Clinical Updates & Evidence-Based Practice Sessions | Multi-discipline Medical Topics | Breakout Seminars | Workshop Sessions | Panel Discussions | Exhibition Floor Presentations | Technology Demonstrations | Product Showcase Sessions | Q&A Sessions with Experts | Networking Breakfasts & Lunches | Gala Dinner & Social Events | Plus access to online CPD learning through ThinkGP platform (22 hours pre and post event)

Sponsors

Sponsored by RX Australia (RX Global). Multiple sponsorship packages available for pharmaceutical companies, medical device manufacturers, healthcare service providers, and medical suppliers seeking to reach the primary care sector.

Partners

RX Australia/RX Global (Event Organizer) | The Royal Australian College of General Practitioners (RACGP) - CPD Accreditation Partner | AusDoc - Media Partner | Melbourne Convention and Exhibition Centre (Venue Partner) | ThinkGP - Online Learning Partner | Healthcare organizations and medical associations across Australia

Venue

Melbourne Convention and Exhibition Centre (MCEC)

1 Convention Centre Pl, South Wharf VIC 3006, Australia

General Practice Conference & Exhibition (GPCE) Melbourne 2026 - Australia's Leading Primary Care Event takes place at Melbourne Convention and Exhibition Centre (MCEC), South Wharf.

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