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Point-of-Sale Marketing & Retail Design

SHOP! Le Salon (incorporating C!Brand)

Dates
Venue and location
Paris Expo Porte de Versailles - Hall 5, Paris, Ile-de-France, FranceParis Expo Porte de Versailles, Hall 5, 1 Place de la Porte de Versailles, 75015 Paris, France
More exhibitions in ParisExhibitions in France
SHOP! Le Salon (incorporating C!Brand) — Paris, Ile-de-France, France

About this exhibition

SHOP! Le Salon is France's leading trade show dedicated to point-of-sale marketing, bringing together the entire retail marketing solutions sector. For its 38th edition, the show highlights temporary and permanent POS displays, store layout, digital media, brand activation and design. The event runs alongside C!Brand, a companion show dedicated to marketing solutions for brand universe deployment covering packaging, print communication, media objects and signage.

Exhibitor profile

Point-of-sale marketing solution providers spanning permanent and temporary POS advertising, POS furniture and layout, digital retail, activation and design consulting.

Visitor profile

Retail marketing decision-makers, brands, chains, franchises and agencies focused on point-of-sale marketing and brand activation strategies.

About the organiser

Organized by the SHOP! France association, in partnership with C!Brand and Infopro Digital Trade Shows.

Speakers

Retail and brand marketing experts from companies like Mondelez, Heineken, Altavia and Coca-Cola present conferences on category management, retail media, sustainable POS design and brand activation.

Sessions

Expert conferences on point-of-sale marketing trends, the SHOP! Awards Paris (recognizing the most ambitious and creative retail concepts across categories like Grande Distribution, Distribution Specialisee and Packaging & Etiquette), and partner events including the LSA Category Management & Merchandising Conference.

Sponsors

2026 Gold Sponsor was Altavia

Partners

FESPA, CCI Paris, Paris SHOP, CDCF, Univers Retail, Procos, CNA, Club Enseigne Innovation, SHOP France, and media partners including LSA and Strategies

Other exhibitions in Paris

More trade shows and business events coming up in the same city.

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