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Toys & Games

Spielwarenmesse 2027

Dates
Venue and location
Messezentrum Nürnberg (Nuremberg Exhibition Center), Nuremberg, Bavaria, GermanyMessezentrum 1, 90471 Nuremberg, Germany
More exhibitions in NurembergExhibitions in Germany
Spielwarenmesse 2027 — Nuremberg, Bavaria, Germany

About this exhibition

Spielwarenmesse is billed by its organiser as the world's largest toy fair and the key meeting point of the international toy industry. It brings together established brands, start-ups, buyers for major chains, independent retailers and media. Product groups include dolls and soft toys, baby articles, wooden toys, technical and electronic toys, games and books, model construction, sports and outdoor, and services for trade. The 2026 edition had 2,313 exhibitors from 68 countries.

Why exhibit

• Maximum Global Reach: Present your products to roughly 60,000 professional buyers from over 120 countries simultaneously. • Media Exposure: Gain direct access to hundreds of international trade press representatives and secure placements via the dedicated New Product Gallery in Hall 3A.

Why visit

• Unrivaled Sourcing: Inspect more than one million products firsthand to build out your store inventories for the upcoming retail year. • Trend Identification: Witness the debut of global toy trends early in the year, helping you align inventory choices before competitors. • Efficient Sourcing Structure: Take advantage of highly optimized hall structures designed for quick side-by-side evaluation of suppliers, materials, and price categories.

Exhibitor profile

Toy, games and related-product companies across 14 product groups, including services for trade and industry and manufacturing services; start-up area available.

Visitor profile

Trade fair for trade professionals only; tickets sold only to trade professionals; persons under 16 not admitted; opening hours Tue-Fri 9:00-18:00, Sat 9:00-14:00.

About the organiser

Spielwarenmesse eG (fair organiser); no further organiser description was verified.

Speakers

Not Found

Sessions

Toy Business Forum; RedNight; International Game Inventors Convention; Value of Play Conference; Model Car Hall of Fame Awards; Toy Community Meetup

Sponsors

Not Found

Partners

Not Found

Contact the organiser

Ask about Spielwarenmesse 2027 — stands, pricing, availability, or anything else. Your message goes straight to their inbox.

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  • They reply to you directly by email.

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